The General Data Protection Regulation (GDPR) has brought significant changes to how companies handle personal data—and cookies are easily one of the largest sources of personal information for ...

Since the implementation of the EU’s General Data Protection Regulation (“GDPR”), there has been an ongoing debate in the European Union (“EU”) as to whether the use of cookies required what is ...

Google disclosed how it will help publishers obtain tracking consent from users during a call last week with the IAB Europe GDPR Transparency and Consent steering committee, and its approach could ...

Too many organizations are sending panicked, re-consent campaigns in light of GDPR. There are other ways to comply. Happy GDPR Compliance Day. If you're like me, you spent the last few weeks finding ...

Now that we know consent isn't always necessary for GDPR compliance, here are some tips if you do go down that road. The GDPR is in full swing for the European Union (EU), and that means more work for ...

IAB Europe and the IAB Tech Lab released on Wednesday a commercial version of the Transparency and Consent Framework, a new publishing standard meant to reconcile ad tech with GDPR regulations. From a ...

May is a time for sipping mint juleps, celebrating mothers, remembering soldiers, and this year, bracing for GDPR. The EU’s General Data Protection Regulation requires businesses to greatly expand ...

I previously wrote that GDPR regulations were hard to enforce and hard to comply with for publishers, advertisers, and consumers alike. Consider the unwieldy consent pop-ups that consumers must endure ...