Melbourne Skydeck, the Southern Hemisphere’s highest observation deck and a flagship experiential attraction within the Journey Beyond portfolio, has unveiled a new strategic brand positioning and ...
“This work is a fun and playful visual metaphor for the way you interact with the city’s landmarks at Skydeck,” said Town Square executive creative director, Brendan Day. “From nearly 300 metres up, ...
Melbourne Skydeck has unveiled a new strategic brand positioning and identity, aimed at reframing how visitors see and experience the city from above. Developed by independent agency Town Square, the ...
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