El Pollo Loco, the nation’s leading fire-grilled chicken restaurant, announced a comprehensive brand refresh rolling out on May 15 th. The brand will lean into its passion for Fire-Grilled Chicken and ...
El Pollo Loco began as a small restaurant chain in the 1970s, first in Mexico and later in Southern California, before expanding to multiple states across the western US. The chicken chain’s media ...
COSTA MESA, Calif., May 02, 2025 (GLOBE NEWSWIRE) -- El Pollo Loco (LOCO), the nation's leading fire-grilled chicken restaurant, is proud to announce a comprehensive brand refresh rolling out on May ...
El Pollo Loco counts nearly 500 restaurants in the U.S. The latest piece of El Pollo Loco’s brand turnaround is a refresh of its design and marketing efforts, both online and in-store, which will ...
Maintaining its high culinary standards, El Pollo Loco bypassed the popular suppliers in the space and instead created its own plant-based protein for the new Chickenless Pollo™ Taco and Burrito. The ...
El Pollo Loco wants to “Feed the Flame,” and it wants to feed families. Those two goals anchor the 484-unit chicken chain’s second brand relaunch in the span of a year. Throughout March, El Pollo Loco ...
The Fire-Grilled Chicken Restaurant Further Establishes Its Footprint Through Foray Into New Markets
COSTA MESA, Calif., May 09, 2023 (GLOBE NEWSWIRE) -- El Pollo Loco, Inc. (“El Pollo Loco” or “Company”) (Nasdaq: LOCO), the nation’s leading fire-grilled chicken restaurant chain, announced during the ...
El Pollo Loco, the QSR best known for its fire-grilled chicken, turns the big 5-0 this year, and is embracing the semicentennial with a new brand revamp. Refreshed stores, colors, fonts, positioning ...
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